The Village South, Inc., Miami Beach Coalition for a Safe, Healthy and Drug Free Community aims to reduce the community's tolerance for underage alcohol use and to prevent and reduce alcohol use among youth ages 12- 20 who live on Miami Beach. The project activities include environmental strategies that align with the goals and objectives of the STOP Act. Strategies/interventions include: 1. Improve community and intergovernmental cooperation and coordination to prevent the use of alcohol by Miami Beach youth and 2. Serve as a catalyst for increased citizen participation and greater collaboration within the community to STOP underage drinking on Miami Beach. This program will annually serve the 200,693 residents of Miami Beach and ultimately reach 802,772 on Miami Beach over the four years of the project.
The STOP underage alcohol use on Miami Beach! program targets Miami Beach 12-20 year olds, their parents, guardians and other adult stakeholders with the potential to help reduce underage alcohol use on Miami Beach. Within the eight Miami Beach zip codes for our specific project area, the total population is 200,693 (as of 2012), including approximately 30,100 parents. Specific objectives:
Objective 1.1 The Miami Beach Coalition will collaborate with SAMHSA, Florida State Substance Abuse and Mental Health Office and local government to host two Town Hall Meetings on youth alcohol use in Miami Beach.
Objective 2.1
Implement a Public Awareness Campaign to increase awareness of the negative consequences of underage drinking.
Objective 2.2 Decrease the number of Miami Beach parents with positive associations about youth alcohol use by implementing "Parents Who Host, Lose the Most campaign", reaching 30,100 of Miami Beach parents and guardians.
Objective 2.3 Increase youth coalition members involvement in preventing underage drinking by training 12 peer educators.