The state of Oregon will enhance hiring and training of the 988 and Behavioral Health Crisis System workforce, strengthen coordination and cross state partnerships, launch a statewide communication and community engagement campaign, and build a comprehensive 988 evaluation framework so that all 988 contacts, especially audiences at higher risk of behavioral health crises and suicide, receive trauma informed care during and after any crisis. Oregon's 988 and Behavioral Health Crisis System must especially reach people who live in rural areas; veterans and individuals and families who have served in the military; communities of color; Tribal communities; people who identify as LGBTQIA2S; older adults; young adults; people living with depression, anxiety or other mental health conditions; people with substance use disorders; people with disabilities; people employed in the construction industry; and people who identify as male. Through annual investments in 988 call centers and Oregon Health Authority (OHA) staff, improved coordination with Nine Federally Recognized Tribes of Oregon, Mobile Crisis Intervention Services, substance use program, Emergency services, and suicide prevention initiatives; and statewide marketing and community engagement efforts, OHA expects that 988 call, text, and chat volume will significantly rise in 2023 to 2026, potentially reaching 85,000 additional contracts through 988 directly, while also improving satisfaction with the entire Behavioral Health Crisis System through strengthened referral process and followup care. Understanding community needs and increasing integration among support services will ensure the experiences of populations most in need of 988 services and supports are embedded in communication and service improvement plans.