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Embryo adoption and donation awareness campaign for low- to middle-income couples and OBGYN, and development of an app on Embryo Donation/Adoption.

Award Number: EAAPA211038
ORGANIZATION: OFFICE OF POPULATION AFFAIRS/EMBRYO ADOPTION AWARNESS
OPDIV: DHHS/OS
AWARD CLASS: DISCRETIONARY
AWARD ACTIVITY TYPE: HEALTH SERVICES
PERIOD OF PERFORMANCE START DATE: 09/30/2021
PERIOD OF PERFORMANCE END DATE: 09/29/2026

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Embryo adoption and donation awareness campaign for low- to middle-income couples and OBGYN, and development of an app on Embryo Donation/Adoption. - Embryo Solution will increase awareness and accessibility of embryo adoption and donation for low- and middle-income couples. Due to high cost of In Vitro Fertilization (IVF), the treatment is generally limited to high-income couples. Therefore, the majority (75%) of couples struggling to conceive would not have the financial means to engage with a fertility clinic. And as a result, most would not have an opportunity to learn about embryo adoption as a family building option from a fertility clinic. Thus, it is crucial that women and couples learn about embryo adoption and donation early in their family building journey. The OBGYN office presents an ideal place to begin this education and is visited prior to starting costly treatment at fertility clinics. In the scope of this project, we will run an OBGYN awareness campaign to educate medical professionals about embryo adoption/donation as a affordable, lower cost family building option, and educate the OBGYN physician about the need to provide this information to their patients at the beginning of their fertility treatment. Additionally, we will reach low- and middle-income couples with information about embryo adoption and donation through a digital public awareness campaign using various Google ad tools. Finally, we will create an online version of home study to further lower the financial burden of embryo adoption for adoptive parents while ensuring best practices associated with adoption. Embryo Solution is an embryo adoption agency. We will provide a full range of services to embryo donors and adoptive parents who would reach out to us as a result of the awareness campaign. The services would include: psychological counseling, matching donor and adoptive parents, offering a legal contract sample, facilitating interaction between donor and recipient fertility clinics, organizing shipment of embryos, and mediating communication between donor and adopting couples if they choose semi-closed adoption until the child reaches 18 years of age.


Issue Date FY	Funding FY	Legal Entity Name	Legal Entity Address	Legal Entity City	Legal Entity State	Legal Entity Zip Code	Legal Entity COUNTY	Legal Entity COUNTRY	Assistance Listing	Award Code	Budget Year	Action Date	Action Type	Action Amount

Issue Date FY: 2025 ( Subtotal = $211,062 )
2025	2025	EMBRYO SOLUTION LLC	324 W MAIN ST	MOUNT HOREB	WI	53572	DANE	USA	Public Awareness Campaigns on Embryo Adoption	00	5	9/24/2025	NON-COMPETING CONTINUATION	$211,062
2025	2024	EMBRYO SOLUTION LLC	324 W MAIN ST	MOUNT HOREB	WI	53572	DANE	USA	Public Awareness Campaigns on Embryo Adoption	00	5	9/24/2025	NON-COMPETING CONTINUATION	$0
														Subtotal = $211,062

Issue Date FY: 2024 ( Subtotal = $211,062 )
2024	2024	EMBRYO SOLUTION LLC	324 W MAIN ST	MOUNT HOREB	WI	53572	DANE	USA	Public Awareness Campaigns on Embryo Adoption	00	4	9/12/2024	NON-COMPETING CONTINUATION	$211,062
														Subtotal = $211,062

Issue Date FY: 2023 ( Subtotal = $207,786 )
2023	2023	EMBRYO SOLUTION LLC	324 W MAIN ST	MOUNT HOREB	WI	53572	DANE	USA	Public Awareness Campaigns on Embryo Adoption	00	3	9/12/2023	NON-COMPETING CONTINUATION	$207,786
														Subtotal = $207,786

Issue Date FY: 2022 ( Subtotal = $200,013 )
2022	2022	EMBRYO SOLUTION LLC	324 W Main St	Mount Horeb	WI	53572	DANE	USA	Public Awareness Campaigns on Embryo Adoption	00	2	8/30/2022	NON-COMPETING CONTINUATION	$200,013
2022	2021	EMBRYO SOLUTION LLC	324 W Main St	Mount Horeb	WI	53572	DANE	USA	Public Awareness Campaigns on Embryo Adoption	02	1	9/30/2022	ADMINISTRATIVE SUPPLEMENT ( + OR - ) (DISCRETIONARY OR BLOCK AWARDS)	$0
2022	2021	Embryo Solution LLC	324 W Main St	Mount Horeb	WI	53572	DANE	USA	Public Awareness Campaigns on Embryo Adoption	01	1	11/1/2021	ADMINISTRATIVE SUPPLEMENT ( + OR - ) (DISCRETIONARY OR BLOCK AWARDS)	$0
2022	2021	EMBRYO SOLUTION LLC	324 W Main St	Mount Horeb	WI	53572	DANE	USA	Public Awareness Campaigns on Embryo Adoption	00	2	8/30/2022	NON-COMPETING CONTINUATION	$0
														Subtotal = $200,013

Issue Date FY: 2021 ( Subtotal = $200,013 )
2021	2021	Embryo Solution LLC	324 W Main St	Mount Horeb	WI	53572	DANE	USA	Public Awareness Campaigns on Embryo Adoption	00	1	9/17/2021	NEW	$200,013
														Subtotal = $200,013

Grand Total All Awards = $1,029,936

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Embryo adoption and donation awareness campaign for low- to middle-income couples and OBGYN, and development of an app on Embryo Donation/Adoption.

Award Number: EAAPA211038

ORGANIZATION: OFFICE OF POPULATION AFFAIRS/EMBRYO ADOPTION AWARNESS

OPDIV: DHHS/OS

AWARD CLASS: DISCRETIONARY

AWARD ACTIVITY TYPE: HEALTH SERVICES

PERIOD OF PERFORMANCE START DATE: 09/30/2021

PERIOD OF PERFORMANCE END DATE: 09/29/2026

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