Connecting Kids to Coverage HEALTHY KIDS 2022 Outreach and Enrollment Cooperative Agreements - Project Title: CareSouth Carolina 2022 Healthy Kids Project
Requested Award Amount/Total Budget: $664,179.00
Applicant Organization Name: CareSouth Carolina, Inc.
Applicant Organization Address: 201 S. 5th Street, Hartsville, SC 29550-4211
Applicant Organization Facility Type: Federally Qualified Health Center
Brief description of target population: The total population of the five-county service area is 187,787, of whom 22.3% or 41,833 are children from 0-18 years of age. Target populations include low-income children and their parents, as well as low-income pregnant women, with a focus on Native, Black, and Hispanic populations. In the service area, 14.1% of residents are uninsured, compared to 13.2% in SC and 10.8% in the US. Among low-income residents, 17.5% are uninsured. An estimated 5.2% (2,175) of children in the service area are uninsured (SAHIE, Census, 2019). Black, Hispanic, and Native South Carolinians are all more likely to be uninsured than white South Carolinians (ACS, Census, 2015-2019). Black (30.3%) and Hispanic (44.2%) residents are significantly more likely to live on incomes below 100% FPG than white (17.1%) residents (ACS, Census, 2015-2019). Nearly two-thirds of service area children are low-income and are Medicaid/CHIP eligible (American Community Survey (ACS), Census, 2015-2019). In 2020, there were 32,904 children enrolled in Medicaid in the five-county service area and an estimated 2,794 children who were eligible but not enrolled (approximately 7.8% of all eligible children) (SC HealthViz, SC eHealth Medicaid Statistics, 2022; SC CHIP Fact Sheet, National Academy for State Health Policy, 2020; based on state-wide estimates of children who are eligible for but not enrolled in Medicaid).
Target Service Area: Chesterfield, Darlington, Dillon, Lee, and Marlboro counties, SC.
Goals of the Project: The overall goal of the CSC Healthy Kids project is to reduce the number of uninsured children in Chesterfield, Darlington, Dillon, Lee, and Marlboro counties, SC by newly enrolling and/or renewing enrollment in Medicaid and CHIP for children, parents, pregnant, and Non-English speaking individuals.
How Funds Will Be Used: With its strong community ties, penetration within the target population, and extensive scope of services, CSC is well-positioned to effectively launch a robust Healthy Kids project, reducing the number of children who are eligible for, but not enrolled in, Medicaid and CHIP, and improving retention of enrolled children across this large, rural service area. The project will be overseen by 0.5 FTE Project Director. Community Health Workers (CHWs) will serve as primary outreach and enrollment staff for the Healthy Kids project, assisting potential eligible children, parents, pregnant individuals, and non-English speakers. CSC will work closely with program partners including schools, churches, and other community organizations to promote initiatives through in-person meetings and events as well as various media platforms to include print media, billboards, social media, websites, and other digital advertisement methods. In addition, enrollment staff will conduct follow-up calls with individuals and families who are nearing or past their eligible renewal date. CSC will purchase a subscription to a secure coverage management platform to track, report, and secure all required data for each individual client without personally identifying information.
Estimated number of people to be served as a result of the award of this grant: In Year 1, CSC proposes to newly enroll or renew 4,200 individuals in Medicaid or CHIP, including 3,300 children, 750 parents, 150 pregnant individuals. In Y2, CSC will newly enroll or renew 4,701 individuals in Medicaid or CHIP, including 3,630 children, 823 parents, 165 pregnant individuals. In Year 3, CSC will newly enroll or renew at least 5,858 individuals, including 4,678 children, 990 parents, and 190 pregnant individuals annually.